A trip to the store to pick up a simple tube of toothpaste or some mouthwash can launch consumers – your patients – into “sensory overload” as they’re confronted by virtually a whole wall of oral health products.Read More
Practices interested in “getting inside the heads” of patients use patient satisfaction surveys to glean helpful information, observations and reactions that can be used to make tangible changes.Read More
Patient surveys can spark feelings of apprehension, whether or not your practice conducts them.
If you choose not to survey your patients, there are no doubt worries you’re missing something. If you do collect survey information, you wonde...Read More
Clearly dental professionals would view these so-called dental kits as folly, even dangerous. But to others, they could represent an internet-driven “disrupter” that shifts the balance of control to the consumer and away from “the industry....Read More
To pick just one, a Princeton University study had people look at a microsecond of video of a political candidate. Research subject went on to predict – with 70 percent accuracy – who would win the election based on that microsecond of film...Read More