Understand your patients as consumers
For several years, the schism has been emerging: A professional who combines skill and heart in their chosen career versus
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Featured Posts
ADA announces D4346 scaling procedure code
As of Jan. 1, dentists may use the CDT code D4346 for "scaling in the generalized presence of moderate or severe gingival inflammation. . .
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How do your patients afford you?
What’s the repeating refrain about dental work? “It’s too expensive” or “I can’t afford that.”
Dentists must cringe. . .
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Register today for the 2017 Midwinter Meeting
Now is the time to make your plans to come to Chicago Feb. 23 - 25, 2017, for the 152nd Midwinter Meeting. Online registration is available through Feb. 17. . .
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Do you show your tattoos?
For the last couple years, I’ve really enjoyed our family vacations. We’ve seen some wonderful sights and had great experiences, in Michigan, in Boston and . . .
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Patient surveys, Part 2
Practices interested in “getting inside the heads” of patients use patient satisfaction surveys to glean helpful information, observations and reactions that can be used to make tangible changes.
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Patient surveys, Part 1
Patient surveys can spark feelings of apprehension, whether or not your practice conducts them.
If you choose not to survey your patients, there are no doubt worries you’re missing something. If you do collect survey information, you wonde...
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Do-it-yourself dentistry?
Clearly dental professionals would view these so-called dental kits as folly, even dangerous. But to others, they could represent an internet-driven “disrupter” that shifts the balance of control to the consumer and away from “the industry....
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Nurture the connection with your patients
To pick just one, a Princeton University study had people look at a microsecond of video of a political candidate. Research subject went on to predict – with 70 percent accuracy – who would win the election based on that microsecond of film...
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Consumer sensory overload: What's a patient to do?
Since my dental visits as a child, I have received toothpaste and a toothbrush (and later floss) each and every time I have left the dentist’s office.
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