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Permanent link  Product Report: Foaming Up With Aquafresh

02/25/2010


Aquafresh is promoting a new foaming gel toothpaste, iso-active, that reportedly removes more stains overall than a non-whitening toothpaste. The foaming gel is activated by the temperature in your mouth.


Attendees can sample iso-active at the GlaxoSmithKline booth. Free toothbrushes provided!



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consumer products , liveblogging , midwinter meeting 2010 ,